Where's the beef?
Sweet product placement for Ruth's Chris Steak house ("No ordinary
restaurant!" says their website) in a CNN
It's all about relevance
of Grice's maxims (no, not these
maxims), the rules which make pragmatic theory tick. Put two things next to each other,
and the human mind just can't help drawing a connection. Like the fact
that you took the previous sentence ("Put two things...") to be a
clarification of the sentence before ("... make pragmatic
theory tick.") I didn't say explicitly that there was any connection at all
between them, but you knew I intended it. This is obviously not a just
a matter of human communication. You might say that relevance is
a special case of the human proclivity for making associations
word that in the good old days, when psychologists first became the
statistic grinding lab robots we know and love, was all the rage in the
theory of cognition.
Yum, Yum! Doesn't that steak look juicy? An old Aztec recipe, no
[PS. Thanks to Mark and Geoff for debugging this post.
Posted by David Beaver at August 25, 2006 12:27 AM